There is there trickle down fitness effect due to the Olympics according to an industry expert.
We take you behind the scenes this month with our timely Vancouver Games Blog, an insider perspective on sport medicine and science headlines, talking points, statistical data and emerging trends.
One of the legacy goals of Vancouver and Whistler hosting these Winter Games was to promote the benefits of  leading a healthy and fit lifestyle. A Reuters article today how watching the Olympics can not only encourage and inspire kids to try new sports, but also in spur some couch potatoes to get active:
“Millions of people who are watching the games will start to think about the importance of regular physical activity,” said Kara Thompson, spokeswoman for the International Health, Racquet and Sportsclub Association (IHRSA).
“The Olympics demonstrate how we can push our bodies physically and how perseverance can yield extraordinary results,” she said.
Read the full article here.
